Atlanta mass media class for kids gains national attention

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Out of hundreds of submissions countrywide, it was in the top 10 for the Mosaic Film Experience and Newman’s Own Foundation’s food justice project.

According to instructor Erin Brundage, they did fantastic.

Paris Giles, one of her students, reported that the multigrade class enjoyed creating the film and illustrating the consequences of a food desert.

We chose a school setting in which all of the pupils are preoccupied. According to Paris, they just consume Gatorade and Takis (chips). They lack the nutrients they require, which is something that some people regrettably lack.

On Saturdays, Brundage, a professional photographer, gives her time to instruct the mass media program.

Her pupils concentrate on visual creation, storytelling, and branding. By launching a podcast company, they even gained knowledge about podcasting.

Thanks to: spe

Thanks to: spe

The 411 Brand is a nonprofit organization that provides middle and high school children in metro Atlanta with cutting-edge educational, entertainment, and sports activities. Since its establishment in 1992 by John Thomas, a former promotions manager for the V-103 radio station, it has been a mainstay in Atlanta.

The organization’s newest program, Saturday School, began three years ago. According to Brundage, students come to practice their craft or accomplish something concrete in the community.

In order to give young people a head start on their interest, Thomas explained that the objective was to design an activity they would like to undertake and then instruct from a professional setting.

Professionals in their fields teach lessons in business marketing, financial literacy, music, film, and other subjects.

Additionally, the company funds basketball, soccer, lacrosse, and flag football sports academies.

According to Brundage, all instructors are genuinely deliberate. They do it at a high level outside of teaching, which really benefits the pupils.

“We’ve seen traction in the creativity areas over the past two years,” she continued.

Thanks to spec

Thanks to spec

Through its Saturday School Program and sports academies, the 411 Brand targets between 1,000 and 1,200 pupils.

Students can select two programs every semester, and programs are provided across two 10-week semesters. There are waiting lists and a cap on class sizes.

Classes run from 9 a.m. to 2 p.m., and lunch and breakfast are served. Scholarships for up to 75% of the tuition are available, and the cost is $820 per semester.

Thanks to spec

Thanks to spec

For the past two years, Paris, 15, has been a part of The 411 Brand mass media campaign. The tenth grader wants to be an actress, and her lessons in graphic design and mass media have made her more at ease in the movie business.

She remarked, “I love being in front of the camera.” I simply enjoy imagining myself in other people’s situations and being able to portray that to the audience.

The winning video on food justice included Paris in a major way. She went home and looked up the term after the class began the project.

She said this to make sure I understood what it meant in its entirety and what it might signify in other contexts.

Students emphasized that access to food for learning and development is only one aspect of food justice.

A lifetime of opportunities is made possible by eating a healthy diet. The students stated that among many other things, food symbolizes storytelling, cultural heritage, and a sense of community.

According to Brundage, it was a lot of fun and invigorating to watch them create that campaign so quickly and for Paris to step up and conduct additional study on the subject. She claimed that the Paris deep dive aided in the plot’s development.

Thanks to spec

Thanks to spec

In August, Paris and Brundage accepted a $1,000 grant in Los Angeles for the 411 Brand mass media class to continue their advocacy for food justice.

They toured TV and movie sets, went to see a showing of the winning movies, and talked to people in the business.

This year, Sony also brought national attention to the class.

A Sony Create Action grant worth $100,000 in cash and supplies was given to the class in January so they could carry on with their social justice storytelling projects.

The equipment has been utilized by students for many projects, including podcasting.

THE BRAND 411

Go to www.the411brand.com to learn more or to submit an application for sports academies or the Saturday School Program.

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